What We Do

Digital Application & Product Design

Digital products and applications sit at the intersection of business objectives, technological capabilities, user experience, and so much more. These often constitute the heart of your business—or will soon. Whether building, adapting, or maintaining one, you need to balance these competing needs to create the conditions in which it flourishes. We excel as cross-discipline consultants recognized for launching products and applications differentiated by extraordinary experiences.

We Can Help You…

Build something new your target audience will use.

Your Challenge:

We’ve identified a market need. Now we want a partner to help us turn our idea into a functional application or digital product.

How we can help:

We can get involved at every stage of new product development. We partner with product owners during conceptual definition to turn a vague idea into a clear roadmap. Concept refinement continues through prototyping and testing before moving into full-scale design and build for launch. Once a product is released, we can support with post-launch enhancements, new feature development, and on-going maintenance.

Your Challenge:

We started to build a new application but have hit a roadblock. We need help establishing momentum and bringing this to market.

How we can help:

Whether you’re building your application in-house or working with external partners, we pride ourselves on creating a collaborative relationship geared toward productivity in every organization we enter. We’re comfortable driving or assisting with design or development efforts based on your team’s abilities. We can help to increase team velocity by introducing a well-constructed design system , reduce churn between design and development, or set up a more reliable Agile process that leads to predictable outcomes.

Your Challenge:

We’re pivoting based on user feedback and must make sure we’re building something that addresses a real need.

How we can help:

Our evidence-based design process starts with research. No matter what stage your project is in, there’s an opportunity to learn more and confirm that you’re addressing key user needs in a way that they’ll embrace. We can help to refocus your design and development efforts around a set of core principles formulated to achieve the results you want. Whether you’re looking for a more performant app or intuitive interaction design, we’re equipped to solve your toughest problems.


We Can Help You…

Revamp (or consolidate) a current product or application to align with market needs.

Your Challenge:

Our current product is not performing as desired. We need to rethink some critical aspects.

How we can help:

We aim to figure out why something isn’t working as anticipated. The reasons can vary broadly and, sometimes, be quite surprising. Our innovative lean research practices help to identify root causes, allowing us to pursue targeted solutions. The path to improvement may take different forms. At one end of the scale, a thorough heuristic analysis may reveal a need for improved interaction design. At the other end, a lack of product-market fit may require a degree of organizational change to better align internal functions with key product needs. As strategic consultants, we have experience at both ends and many points in between.

Your Challenge:

We want to consolidate several legacy systems into a single platform to provide customers with a more cohesive experience.

How we can help:

When migrating data, content, or functionality across systems, we start by identifying constraints, primarily during a discovery phase. Knowing these early can help to avoid significant barriers down the road. Our team of talented technical- and experience-minded developers, designers, strategists, and project managers can formulate a comprehensive set of requirements that maps current functionality to new streamlined workflows vetted through user research. Natural outcomes from this work can include an updated content model, design system, or architecture. It’s rare to replace all of these at once. Our approach usually involves a phased transition from current to future state through well-planned iteration.


We Can Help You…

Set up a more efficient and scalable process to design, build, and maintain your product or application.

Your Challenge:

We want to increase our output each sprint while reducing the stress felt by our team.

How we can help:

Whether you’re looking for support with design, development, or both, our integrated approach to establishing and running a sensible Agile program based on your particular needs will ensure each member of your team knows their role and has a manageable workload. Our SCRUM-certified project managers, tech leads, and design leads break large initiatives into functional workstreams that add up to a shared vision and first principles. They coordinate those efforts to avoid duplicative work while building a set of universal resources to gain efficiency and increase build consistency with each release.