2018 continues to be a year of significant growth for Think Company, and the clichéd response to that is “it’s a good problem to have!” I like to point out that while that is true, the word “problem” still sits at the center of that phrase—though I prefer to swap it out for “challenge.” It’s really a collection of different types of challenges: some known, some anticipated, and some still hiding in the shadows. However, I’m grateful for them as indicators of success. We’re facing them due to our demonstrated quality of service, subsequent demand in the marketplace, and strength … Read more of the post To Grow With Integrity, Engage and Honor Your Team

In part two, we talked about how we got to a point where uncivil discourse is incentivized, and I and suggested that there may be a better way. But part of that better way requires us to explore the role design plays in that discourse. Back in 2009, Derek Powazek (who literally wrote the book on online community) gave a fantastic talk called “Design for the Wisdom of Crowds” in which he laid out the notion that how we design systems can influence the conversation that happens within them. As an example, he pointed out how Amazon evolved the way … Read more of the post The Content Strategy of Civil Discourse, Part 3

Have you ever felt like you need to mix things up—to try something new or give your life a hard refresh? Life can become so routine if you let it: wake up, go to the office, spend time with friends and family, stay active, fight the good fight, volunteer, and hang out on social media. But maybe you want more. What if you’re scrolling through your news feed and see a long lost friend announce they’re selling everything to travel the world to work remote for an entire year. Would you think, “this could be me!”? This was me this … Read more of the post Think Remote: Highlights from 3 Months Working Abroad

In part 1, we established that Airtable is a super useful tool for handling content audits. Now, for part 2, we’ll dive into a detailed explanation of how the Airtable content audit template is set up. This tutorial assumes: You do have a basic understanding of what a content audit is (if you don’t, consider taking a brief detour to this article) You don’t have a basic understanding of how to work in Airtable (if you do, you can probably skim or skip this) PART 1: Getting started with Airtable (1.1) Sign up for a free Airtable account. (A free … Read more of the post How to Use Airtable for Content Audits, Part 2

Airtable is a web-based tool that makes it easy to build relational databases and spreadsheets—so easy you could use it to make a grocery list, but also so robust you could use it to build a CRM or analyze UX research. Or, if you’re a content strategist, you can use it to make many aspects of your work easier and more productive. A great place to start—for any project, and for getting a sense of how Airtable can work for you—is the content audit. This is part 1 of 2 posts about Airtable for content audits. Part 2 is a … Read more of the post How to Use Airtable for Content Audits, Part 1