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The think blog

Thinking out loud

We've compiled more than a decade's worth of business, design, and technology insights. Here's some of our best thinking.

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Illustration of various devices with UI to depict adaptive and responsive design

October 26, 2022

Responsive vs. Adaptive Web Design: What’s the Difference? 

  • By
  • Elizabeth Cottrell,
  • Joe Pascavage
illustration of a lightbulb

October 25, 2022

Truism: Separating Blame from Responsibility 

  • By
  • Nygel Jones
Banner of webpages.

October 19, 2022

Your Enterprise Team Has a Design System, But is it Working? 

  • By
  • Hannah Brinkman
Illustration of hands with dice, playing card, and chess piece playing over a game board.

October 13, 2022

Ready, Set, Go: Play as Research 

  • By
  • Crystal Gee
illustration of a lightbulb

October 5, 2022

There’s No “I” in Great Design or Leadership 

  • By
  • Nygel Jones
Think Company logo celebrating 15 years.

September 26, 2022

Our CEO’s Thoughts on 15 Years of Think Company 

  • By
  • Russ Starke
Illustration of four pillars.

September 20, 2022

The 4 Pillars of Digital Transformation 

  • By
  • Mackenzie Alleman,
  • Nygel Jones
Illustration of a mood chart.

September 14, 2022

How To SUS Out Usability Scores 

  • By
  • Patrick Lawson
Illustrations of abstract components with cursors and tags similar to a Figma file

September 6, 2022

10 Figma Tips and Tricks for Designers 

  • By
  • Adam Yuras,
  • Nicole Kutos
Person pointing at a data point on a poster

September 1, 2022

Measuring the Impact of UX Design with Performance Metrics 

  • By
  • Dhiraj Sapkal,
  • Lindsey Wojtowicz
Illustration of group of people in a video conference

August 25, 2022

Lean UX for Beginners: Processes and Testing 

  • By
  • Meaghan Kind,
  • Neha Agarwal
Illustration of sticky notes depicting an affinity mapping exercise

August 11, 2022

How to Create an Affinity Map for Research 

  • By
  • Crystal Gee,
  • Katie Wofford
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illustration of woman shopping for groceries

March 20, 2019

Object-Oriented UX (OOUX): Process, Examples, and Resources 

  • By
  • Keren Toledano
Illustration of a merge traffic sign

November 26, 2018

Service Design: It’s Not Just Another Buzzword 

  • By
  • Brittany Murphy
Photo of employees in modern office lounge

October 17, 2018

To Grow With Integrity, Engage and Honor Your Team 

  • By
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Your Enterprise Team Has a Design System, But is it Working?

October 19, 2022

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