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Service design for voting

Hosted on October 15, 2020

Learn more about how to apply service design principles to the voting process.

About this Webinar

The process of voting isn’t just about Election Day. Election boards across the country spend all year connecting processes, technology, and people to make voting possible—but experience tells us that the day doesn’t always go as planned. There are many moving parts to the voting process and common points of confusion for voters, which leads to questions like:

  • Am I registered to vote?
  • Where’s my mail-in ballot?
  • At my voting location, do I go in the cafeteria door, or the gym door?
  • Do I need to bring my ID?

John Young and Dan Singer—experienced election workers with UX and technology backgrounds—discussed how we can apply service design principles to the voting process. From helping Judges of Elections manage their precincts to keeping lines short and voters informed, we’ll explore ways to put voters at the center, build a better experience for all involved, and help make every vote count.


This is part of our ongoing webinar series on tackling design and technology challenges.

computer monitor with post-it notes

About the Speaker

John Young

Director, Technology

The “historian” of Think Company, John’s classical training in philosophical hermeneutics has translated extremely well to the interpretation of technical documentation and his evidence-based approach to strategy. He believes that technology is the easy part; communication is the hard part, and how well a team integrates with their partner is the biggest predictor of success. But then there’s the John that created Nerd Merit Badges, Meatcards, a refrigerated space helmet, and a drone that drops choco taco ice-cream from a parachute. He’s the best kind of enigma.

Dan Singer

Senior Experience Designer

The “ethnographer” of Think Company, Dan has years of experience in ethnomusicology & anthropology, conducting fieldwork with performers from small-town Virginia jam sessions to Beijing nightclubs—which provides a sense of his approach and thoroughness on our projects! His professional background is in UX strategy and engineering project management, and he has presented on how marginality and identity factor into ethical design. You’re as likely to bump into Dan as he’s walking with his head buried in a book as you are when he’s hosting the local game night!

Thanks for Watching!

Thanks for watching Service Design for Voting. Below you’ll find some resources that John and Dan mentioned during the presentation.

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